[{"id":99343138913,"handle":"all-products","title":"All Products","updated_at":"2026-03-04T04:00:16-08:00","body_html":"","published_at":"2019-06-05T10:23:43-07:00","sort_order":"best-selling","template_suffix":"","disjunctive":false,"rules":[{"column":"tag","relation":"equals","condition":"All products"},{"column":"title","relation":"not_contains","condition":"display"}],"published_scope":"web"},{"id":452308926695,"handle":"alpha-prizma-shafts","title":"Alpha Prizma Shafts","updated_at":"2026-01-01T04:00:15-08:00","body_html":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003ePrizma Shafts deliver optimized launch, power, and feel, whether you need smooth consistency (Prizma Ultraviolet) or low-spin control (Prizma Viper Green). Built with premium 30T carbon and tour-inspired profiles, each shaft is engineered for peak performance. Backed by our Perfect Fit Guarantee: if it’s not right, we’ll help you find the one that is.\u003c\/p\u003e","published_at":"2025-07-10T16:14:00-07:00","sort_order":"best-selling","template_suffix":"","disjunctive":false,"rules":[{"column":"title","relation":"contains","condition":"prizma"}],"published_scope":"web"},{"id":14399137,"handle":"graphite-shafts","title":"Graphite Shafts","updated_at":"2026-03-04T04:00:16-08:00","body_html":"","published_at":"2013-12-30T15:34:00-08:00","sort_order":"best-selling","template_suffix":"original","disjunctive":false,"rules":[{"column":"type","relation":"equals","condition":"Golf Shafts"},{"column":"tag","relation":"equals","condition":"graphite shaft"}],"published_scope":"web"},{"id":461933936871,"handle":"top-performing-wholesale-products","updated_at":"2026-03-04T04:00:16-08:00","published_at":"2026-01-23T14:37:25-08:00","sort_order":"manual","template_suffix":"collection-with-promotion","published_scope":"web","title":"Top-Performing Wholesale Products","body_html":"\u003ch4 data-end=\"564\" data-start=\"258\"\u003eNOTE: LOG INTO YOUR WHOLESALE ACCOUNT TO SEE ACCURATE PRICES\u003c\/h4\u003e\n\u003cp data-start=\"162\" data-end=\"464\"\u003e \u003c\/p\u003e\n\u003cp data-start=\"162\" data-end=\"464\"\u003eThis collection highlights the \u003cstrong data-start=\"193\" data-end=\"262\"\u003emost consistently reordered products across our wholesale network\u003c\/strong\u003e, based on aggregate order and sell-through data as the \u003cstrong data-start=\"318\" data-end=\"344\"\u003egolf season approaches\u003c\/strong\u003e. These proven grips, shafts, and key are moving quickly as partners prepare inventory ahead of peak demand. So be sure to get inventory now before its too late, ensuring your customers have what they need at all times. \u003c\/p\u003e\n\u003cp data-start=\"466\" data-end=\"687\"\u003eWholesale accounts carrying a broader mix of these core categories are seeing \u003cstrong data-start=\"544\" data-end=\"594\"\u003estronger sell-through and fewer inventory gaps\u003c\/strong\u003e, particularly across high-performance graphite iron shafts and premium multi-material grips.\u003c\/p\u003e\n\u003cp data-start=\"689\" data-end=\"729\"\u003eProducts featured here are selected for:\u003c\/p\u003e\n\u003cul data-start=\"730\" data-end=\"864\"\u003e\n\u003cli data-start=\"730\" data-end=\"758\"\u003e\n\u003cp data-start=\"732\" data-end=\"758\"\u003eStrong reorder frequency\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"759\" data-end=\"793\"\u003e\n\u003cp data-start=\"761\" data-end=\"793\"\u003eBroad player and fitter appeal\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"794\" data-end=\"828\"\u003e\n\u003cp data-start=\"796\" data-end=\"828\"\u003e\u003cimg\u003eReliable in-stock availability\u003c\/p\u003e\n\u003c\/li\u003e\n\u003cli data-start=\"829\" data-end=\"864\"\u003e\n\u003cp data-start=\"831\" data-end=\"864\"\u003eConsistent seasonal performance\u003c\/p\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp data-start=\"866\" data-end=\"1033\"\u003eThis page is designed to help you \u003cstrong data-start=\"900\" data-end=\"935\"\u003eact early and stock confidently\u003c\/strong\u003e by showcasing what’s working right now across wholesale and season demand\u003cimg\u003e.\u003c\/p\u003e\n\u003cp data-start=\"866\" data-end=\"1033\"\u003e\u003cimg\u003e\u003cimg\u003e\u003c\/p\u003e\n\u003cp data-start=\"866\" data-end=\"1033\"\u003e \u003c\/p\u003e\n\u003cp data-end=\"932\" data-start=\"749\"\u003e\u003cem data-end=\"430\" data-start=\"379\"\u003eUpdated monthly using wholesa\u003cimg\u003ele performance data.\u003c\/em\u003e\u003c\/p\u003e\n\u003cp data-end=\"932\" data-start=\"749\"\u003e \u003c\/p\u003e"},{"id":16336837,"handle":"wood-shafts","title":"Wood Shafts","updated_at":"2026-03-04T04:00:16-08:00","body_html":"","published_at":"2014-02-09T15:27:00-08:00","sort_order":"best-selling","template_suffix":"original","disjunctive":false,"rules":[{"column":"type","relation":"equals","condition":"Golf Shafts"},{"column":"tag","relation":"equals","condition":"Wood Shaft"}],"published_scope":"web"}]
Optimized Spin: Mid high stiffness profiles fine-tune ball flight for ideal boring trajectory, control, and rollout.
Premium Materials: Constructed with 30T Mid Modulus carbon for enhanced feel, feedback, and energy transfer through impact.
Tour-Inspired Specs: Carefully tuned torque (3.8°–4.7°), consistent 46" length, and weight profiles (66–70g) promote control and performance across swing speeds.
Perfect Fit Guarantee: Not sure which model suits you best? We’ve got you covered—try it out and we’ll help you dial in the right fit for your game.
SPECIFICATIONS
Shaft
Flex
Length
Weight
Tip OD
Tip Len
Butt OD
Torque
Kickpoint
6 Series
S
46
67
0.335
3.5
0.600
3.9
MID-LOW
7 Series
X
46
70
0.335
3.5
0.600
3.8
MID-LOW
FULL DESCRIPTION
The Wait Is Over.
After 2+ years of meticulous development, we’re proud to unveil the newest edition of our most talked-about golf shaft: Alpha Prizma.
Inspired and Engineered from the DNA of our cult-favorite Alpha Platinum, the Prizma edition adds a bold new twist—literally and visually.
What’s New in the Prizma Edition:
Chameleon Matte Finish – a sleek, iridescent look that shifts in the light—designed to stand out without saying a word.
Tri-Modulus Fiber Construction – for enhanced stability, smoother energy transfer, and increased forgiveness on off-center hits.
Low Launch Profile – ideal for players seeking power and control with a fluid, responsive feel.
Built with premium 30T Carbon and tour-inspired profiles, each shaft is engineered for peak performance.